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Providing end-to-end custom software development and UI/UX design services. We recognize each business's unique needs, delivering a personalized approach that aligns with your goals and vision.

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Marketplace Platform for Tattoo Artists

Take the pain out of managing your tattoo business!

Industry

Media & Entertainment

Country

USA

Canada

Company Size

20+ employees

general overview

Zumi is an all-in-one platform for tattoo artists and their clients that helps them connect with each other easily, seamlessly and quickly.

Business Challenges

Developing a unique platform with convenient navigation and a robust user experience

Attracting a larger user base

To overcome this challenge, our team started by creating a mobile version of the Zumi platform. This mobile-first approach significantly improved the accessibility and user engagement on the Zumi platform. Users could easily search for tattoo artists, browse portfolios, and communicate with artists, all from the convenience of their mobile phones. As a result, the platform attracted a larger user base, contributing to its overall success and growth.

Unique platform development

Unlike many other industries with established competitors and benchmarks, Zumi had no direct competitors. Our unique platform development approach allowed Zumi to stand out in the market. By offering innovative features and a user experience tailored to the tattoo industry, the platform attracted both tattoo artists and clients seeking a specialized solution. This uniqueness became a key selling point, driving user adoption and setting Zumi apart as an industry leader.

Platform’s future growth

Zumi founder planned to seek investors and grow the platform in the future. To meet this challenge, we designed and implemented a robust and scalable architecture. As the platform gained popularity and the founder pursued investment opportunities, our architecture could seamlessly accommodate increased user activity and additional functionality. This scalability improved the user experience and made the platform more attractive to potential investors, setting Zumi on a path to sustainable growth and expansion.

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Services We Provided

Product Discovery

Business Analysis

UX/UI Audit

UI/UX Design

Front-end Development

Back-end Development

Quality Assurance

Values we delivered

All-in-one platform for high user engagement

Zumi is a comprehensive platform tailored to tattoo artists, providing a centralized solution to streamline their operations. Tattoo artists can conveniently organize their sketches, manage session availability, and communicate with clients seamlessly through an integrated chat system. This holistic approach empowers artists to efficiently manage their work, creating a more productive and organized work environment.

Robust architecture for future scalability

We designed the Zumi platform with scalability in mind, ensuring that our client could envision it evolving into a thriving marketplace without needing a complete overhaul. Our scalable architecture enables rapid and efficient implementation of new ideas, allowing the client to expand the platform's offerings, attract more users, and explore new business opportunities with ease.

Effective monetization strategy for clients attraction

To ensure the sustainability and profitability of the project, we developed a robust monetization strategy. This strategy allows our clients to generate revenue from each prepayment made by clients to tattoo artists. By facilitating secure transactions and fair compensation, Zumi creates a win-win situation for both artists and clients, fostering trust and growth within the platform's community. This monetization model has proven to be a successful and sustainable source of income for our clients.

The Comprehensive Product Development Lifecycle We Followed

01. In-depth discovery and planning

Business and user goals were formalized
Market research was performed
Competitive research was performed
Product personas were described
Customer journey map was created
Main functionality was defined
Tech requirements were set
Scope of work for designers and developers was determined
Project timeline, schedule, and milestones were set
Resources were planned and a team was gathered
Discovery workshops with stakeholders were conducted
Product concept was finalized

02. Smooth UX/UI design

Design system was created from scratch
Product design concepts were reworked to improve product interaction and set clear logic
Regular internal and client design workshops were conducted to prioritize tasks and agree on design concepts
Information architecture was created to highlight relevant design principles for visuals, functionality, interaction, and navigation
UI kit was created from scratch
Wireframes were created based on new design system elements
Clickable design (hi-fi prototypes) was created
User testing was conducted to collect feedback and make small improvements

03. Complete development

Technologies were chosen and architecture was set up
Product functionality was implemented feature by feature according to design and SRS documentation
Regular team meetings were conducted to fine-tune the product
Environment and CI/CD were set up
Product design was tested in all browsers and extensions
Final code review & testing were conducted
Delivery presentations for our founding team and other project stakeholders were conducted

04. Comprehensive testing

Product functionality was tested in all browsers, extensions and on different phone sizes
Product was tested for compliance with the design documentation
Product was tested for compliance with the technical documentation
Product features and functionality were tested
Users’ acceptance testing was conducted
Product integration with other systems was tested
Product compatibility with other software and hardware was tested
Product performance was tested
Product security was tested

05. Gradual deployment and integration

Gradual deployment of product features once they are tested was started
Early user feedback was collected
Code reworks and improvements before the product is fully deployed to the production environment was made

06. Proactive maintenance

Issues reported by end users were handled
Ongoing product maintenance and support were provided
Bugs were troubleshooted and fixed
Product upgrades were accompanied

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Personalized approach and technical details

Product requirements

Discovery workshops

Project and task management

Jira

Design and prototypes

Figma

Front-end development

Nodejs

Back-end development

ReactJs

Team

8 Specialists

Project manager, Business analyst, Design lead, UX/UI designer, Front-end developer, Back-end developer, 1 QA engineer, 1 Tech lead

Wireframes

Design System

Our team developed the design system for the Zumi platform from scratch. We created all the necessary elements for the platform (icons, headings, dropdowns, inputs, etc.) We also developed all branding elements, including the logo, following all industry standards and trends.

Features

01. Integration with Google calendar

This feature allows clients who book the date and time of a session with a tattoo artist to transfer the appointment information to their personal Google calendar automatically.

02. Integration with Stripe payment system

Using the Stripe payment system, clients make a deposit (prepayment) after booking a session with a tattoo artist. This allows tattoo artists not to lose money for the working day if the client does not come, and clients to be sure that they will come at the exact appointed time.

03. Tattoo artist profile

The profile of the tattoo artist includes detailed information about the artist, their sketches and previous works, free dates for sessions, location, etc. Also, each sketch is described in the master’s portfolio and contains the following information: the price of the sketch, its size, placement and style.

04. Customer profile

The client’s profile displays the booked dates for the tattoo session, communication preferences and information about their age, gender, etc. Using their profiles, clients can also go to the messenger to communicate with the tattoo master.

05. Messenger

This feature is necessary so that clients can communicate with a tattoo artist by choosing a custom tattoo for themselves. In this way, they can quickly discuss the sketch details and other information about the tattoo session.

Development & QA

Nodejs

ReactJs

In crafting the Zumi platform, our development team embarked on a comprehensive full-cycle journey, ensuring its ultimate success. We harnessed the power of cutting-edge technologies, with Node.js driving our front-end development, providing versatility and high performance, while React.js empowered our back-end, enabling dynamic user interfaces. This technological synergy produced a responsive, interactive, and visually engaging platform, aligning perfectly with modern web development standards.

Our agile project management approach enabled adaptability, allowing us to accommodate changes and optimizations to meet evolving client requirements. We executed a full-cycle development, from initial ideation through design, coding, testing, and quality assurance, culminating in the successful delivery of the Zumi platform.

Results:

Building a platform that has no analogs

Through our dedicated efforts, we successfully developed a scalable and uniquely innovative platform, Zumi, from the ground up. This platform has transformed the way tattoo artists connect with their clients, introducing a one-of-a-kind solution to the market. Our focus on usability has greatly streamlined the daily operations of tattoo artists, optimizing various aspects of their work. Moreover, our client has achieved significant fundraising success, enabling further development and expansion of this groundbreaking product.